The Mission

Fuel those
who serve

This company exists because of a supply problem downrange. Here's the whole story.

Where It Started

The supply problem

Deployed service members train hard in some of the worst conditions on earth, and getting supplements you could actually trust out there was close to impossible. Long shipping waits. Sketchy third-party sellers. Labels you couldn't verify and had to take on faith.

Our founders lived that gap. When they came home, they built the brand they couldn't get: formulas made exclusively in the United States, in an FDA-registered, GMP-compliant Texas facility, with every dose printed on the label.

The Pledge

Care packages, downrange, at no cost

The mission is written into the business: fitness care packages shipped at no cost to deployed service members, wherever duty takes them. Every order placed on this store helps fund that supply line.

No service member should be limited in their pursuit of strength, health, and resilience because of where they're stationed. That's the standard, and it's why the brand says Redirect Your Health and means it.

Who's Behind It

From the founders

Ricochet founder Mark in his U.S. Navy uniform
Mark, Ricochet founder and U.S. Navy veteran

We started Ricochet because we lived the problem. Deployed, training hard, and unable to get supplements we could trust: that gap followed us home, and building the answer became the mission. Veteran owned, veteran operated, made in Texas, and accountable to the people we served with.

The Ricochet Founders
The Standard

What we hold ourselves to

Veteran Owned and Operated

Built by people who served, for the people still serving and the ones who train like it.

Nothing Hidden

Every dose on every label. No proprietary blends, ever. If it's in the tub, it's on the panel.

Made in America

Produced exclusively in the United States, in an FDA-registered, GMP-compliant Texas facility.